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Full Time Faculty M.Sc., Brunel University London, UK Phone: +880-2-55668200 Ext: 1711 Curriculum Vitae |
With over 8 years of dynamic experience in leading multinational corporations such as Standard Chartered Bank, Robi Axiata Ltd., and others, Nilufer Yasmin brings a rare blend of corporate insight and academic dedication to the classroom. After completing her Master’s from Brunel University London, she transitioned into academia in 2021, joining North South University with a mission to bridge the gap between industry and education.
Nilufer’s extensive corporate background allows her to bring strategic insights, real-life business scenarios, and hands-on learning into the classroom, making her lectures highly engaging and relevant. Her prior experience teaching MBA students at the Canadian University of Bangladesh has further enriched her academic capabilities.
Recognized for her proactive approach and strong student focus, she is deeply invested in mentoring learners and often connects them to valuable industry networks and opportunities. Her shift to academia reflects a strong commitment to developing skilled, career-ready graduates prepared to succeed in today’s fast-paced business environment.
The effects of Humurous Advertisements on consumer attention and message retention in the consumer memory - Msc thesis.
Chowdhury, T. A., Malik, A., Munni, N. Y., & Yasmin, R. (n.d.). Preferences of Bangladeshi young consumers towards attributes of green marketing mix: Development and validation of the index through a multi-method study. -Accepted for publication in NSBR
WIP: Some case studies on local and international market.
She has completed her Bachelor’s degree at North South University with the prestigious Magna Cum Laude distinction.
She has received Star Performer Award in Robi Axiata Limited
She has worked as a teaching assistant during her Bachelors.
MSc in Marketing
Brunel University London
Bachelors of Business Administration (BBA)
Dual Major: Marketing and Finance & Accounting
North South University
Full Time Lecturer in Marketing and International Business
North South University Year 2022
Adjunct Lecturer in Marketing and International Business
North South University Year 2021
Adjunct Lectuer in Marketing- MBA
Canadian University Bangladesh Year 2020
| Name of the Organization | Year of Experience |
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Manager- Partner Innovation & VAS ( Digital Services) Market Operation, Robi Axiata Limited |
December 2019- December 2021 |
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Manager- Data & Device Market Operation, Robi Axiata Limited |
Apr 2018 - Sep 2018 |
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Product Manager-Business Banking Standard Chartered Bank Bangladesh |
Feb 2016 - March 2018 |
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Relationship Manager - Priority Clients Standard Chartered Bank Bangladesh |
Aug 2015 - Feb 2016 |
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Fast Track Graduate – Retail Clients Standard Chartered Bank Bangladesh |
Aug 2014 - Aug 2015 |
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Management Trainee (Supply Chain Management) MGH Group |
September 2013 – August 2014 |
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Intern Airtel Bangladesh |
May 2013 - August 2013 |
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Undergraduate Teaching Assistant North South University |
May 2012 –April 2013
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Introduction to Marketing
Digital Marketing and Social Networking for Business
Promotional Management
Internship
Advertising
Brand perception
Influencer marketing
The application and impact of AI across various industries
Women entrepreneurship
Sustainability
Education sector