Full Time Faculty Phone: +880-2-55668200 Ext- Curriculum Vitae |
Mr. Zaman is currently serving as Senior Lecturer at the Department of Marketing & International Business, School of Business and Economics at North South University.
Mr. Zaman completed his Master’s degree from Queen Mary, University of London majoring in International Management & Marketing. During his academic services, Mr. Zaman has taught in several renowned universities in Bangladesh including Institute of Business Administration (IBA), University of Dhaka and American International University – Bangladesh (AIUB). Mr. Zaman has also published a good number of article which are ranked by Australian Business Deans Council (ABDC) and indexed by Thomson Reuters & Scopus. His research interest are concentrated in the field of consumption behavior, religiosity and institutional theory.
Mr. Zaman was also currently the Head of the Self-Assessment Committee (SAC) of the Institutional Quality Assurance Cell (IQAC) at North South University. IQAC is a joint project of the World Bank and University Grants Commission (UGC) of Bangladesh under Higher Education Quality Enhancement Project (HEQEP).
Zaman, M. H., Zaman, S. S., & Evan, M. A. M. (2022). Niche Growth: The Case of Heavy Metal Apparels. SAGE Business Cases Original. DOI:https://dx.
Zaman, M. H., Zaman M., & Khalil, Z. T. (2022). Patents, Copyrights, and Blueprints: The Case of The Purple Box. SAGE Business Cases Original. DOI:https://dx.doi.org/10.4135/9781529775709
Zaman, M. H., Naheed, S., & Zaman, S. R. (2022). Animal Welfare in Bangladesh and the Role of Obhoyaronno. SAGE Publications: SAGE Business Cases Original. DOI https://dx.
Amin, K., & Zaman, M. (2021). Assessing the Adoption Behavior of E-Learning in a Developing Country in South East Asia: Predicting an Alternative Path to Behavioral Intention to Use. International Journal of Education and Development using Information and Communication Technology, 17(3), 38-56.
Zaman, M. H., Nazmul, A. K., Roy, S., & Sarma, S. (2021). A COMPARATIVE STUDY OF INTENTION TO USE AGENT BANKING VIS-A-VIS TRADITIONAL BANK BRANCHES IN BANGLADESH. Journal of Commerce & Accounting Research, 10(1).
Zaman, M. H., Zaman, M., Al Rakib, A., & Bhuiyan, M. M. I. (2021). The Poultry Industry of Bangladesh: An Overview. SAGE Publications: SAGE Business Cases Original. ISBN: 9781529755497 <LINK>
Rahman, M. S., Hossain, M. A., Zaman, M. H., & Mannan, M. (2020). E-Service Quality and Trust on Customer's Patronage Intention: Moderation Effect of Adoption of Advanced Technologies. Journal of Global Information Management (JGIM), 28(1), 39-55. [ABDC - A].
Amin, M. K., & Zaman, M. H. (2020). Which Comes First in the Apparels Industry: Process or Compliance?. SAGE Publications: SAGE Business Cases Originals. ISBN: 9781529700770 <LINK>
Zaman, M. H., Sharif, S. Z., Zaman, M., & Rowshan, S. (2020). Crimson cup Bangladesh: Expanding the coffee market to the youth of Bangladesh. SAGE Business Cases Originals. ISBN: 9781529704150 <LINK>
Rahman, M. S., Zaman, M. H., Hossain, M. A., Mannan, M., & Hassan, H. (2019). Mediating effect of employee’s commitment on workplace spirituality and executive’s sales performance. Journal of Islamic Marketing. [ABDC - B].
Amin, K., Zaman, M. H. & Amin, A. (2019). Examining Students’ Adoption and Usage Behavior in line with UTAUT constructs: Evidence from the tertiary level education in Bangladesh. North South Business Review (NSBR), 8(2), 22-34.
Rahman, M. S., Mannan, M., Hossain, M. A., & Zaman, M. H. (2018). Patient’s behavioral intention: public and private hospitals context. Marketing Intelligence & Planning, 36(3), 349-364. [ABDC - A].
Rahman, M. S., Abdel Fattah, F. A. M., Zaman, M. & Hassan, H. (2018). Customer’s patronage decision toward health insurance products: Mediation and multi-group moderation analysis. Asia Pacific Journal of Marketing and Logistics, 30(1), 62-83. [ABDC-B].
Rahman, M. S., Mannan, M., Hossain, M. A., Zaman, M. H., & Hassan, H. (2018). Tacit Knowledge Sharing Behavior among the Academic Staff: Trust, Self-Efficacy, Motivation and Big Five personality traits Embedded Model. International Journal of Educational Management, 32(5), 761-782. [ABDC – B].
Rahman, M. S., Zaman, M. H., Hassan, Hasliza & Chong, Wei (2018). Tourist’s Preferences in Selection of Local Food: Perception and Behavior Embedded Model. Tourism Review, Tourism Review, 73(1). [ABDC - B].
Rahman, M. S., Hossain, M. A., Zaman, M. H., & Mannan, M. (2018). Awareness on climate change: perceived physical and psychological impact among the young generation. Least developing country's perspective. Interdisciplinary Environmental Review, 19(1), 91-101. [ABDC - B].
Hossain, M. A., Zaman, M. H., & Rahman, M. S. (2018). Exploring critical factors for measuring brand health: perspectives from NBFI customers. International Journal of Business & Management Toronto (IJBMT), 5(1), 1-14.
Zaman, M. H., & Rahman, M. S., (2018). Surviving A Corporate Telecom Merger: Case Study on Robi Axiata and Airtel Bangladesh. Sage Business Cases (SAGE). <LINK>
Zaman, M. H., Rahman, M. S., & Hossain, M. A. (2018). Goodwill Automotive: Taking Light Engineering from Survival Mode to Sustainable. Sage Business Cases (SAGE). <LINK>
Hossain, M. A., Zaman, M. H., Evan, M. A. M., & Rahman, M. S. (2017). ASSESSING SERVICE EXPERIENCE IN CUSTOMER’S CARE CENTER. North South Business Review, 85.
Zaman, M. H., Khalil, Z. T., Rahman, M. S., & Jahan, S. M. (2017). Constructing perceived intention to use smart phones at Bottom of the Pyramid (BOP) market. North South Business Review, 84.
Rahman, M. S., Hassan, H., Islam, N., & Zaman, M. H. (2016). Constructing tacit Knowledge Sharing Behaviour among the Non-Academic members of Institutions higher learning. North South Business Review, 82.
Zaman, M. H. & M. H. (2016). Corporate Merger of the telecom sector: Perspective from a Developing Country. International Journal of Business & Management Toronto (IJBMT), 3(2), 1-17.
Zaman, M. H. & Amin. K. M. (2016). Examining Students’ Attitude towards using course content management system (CCMS). International Journal of Business & Management Toronto (IJBMT), 3(1), 1-14.
Rahman, S., Salam, R., Zaman, M. H. (2014). Role Transition and Consumer’s Perception of Brands: An Empirical Study of Graduating Students. International Journal of Business & Management Toronto (IJBMT), 1(2), 1-14.
Zaman, M. H. & Zaman, M. (2014). Compulsive buying behaviour in virtual worlds: An exploratory study (2014). International Journal of Business & Management Toronto (IJBMT), 1(1), 1-34.
Chowdhury, A. T. A. & Zaman, M. H (2011). Uses of alternative forms of sustainable energy: Case of solar photovoltaic system in the rural areas of Bangladesh (2011). International Journal of Business and Management Tomorrow, 2(2), 2249-9962.
Conference Proceedings
Comparative Analysis of Supply Chain management for Universities through ITESCM Model (2014). International Conference on Industrial Engineering and Operations Management.
Use of public health information system as a tool for disaster management and development of affected individuals: case of cyclone SIDR in Bangladesh. Geo-Trop Conference, Chulalongkorn University, Thailand.
Master of Science (M.Sc.)
Major in International Management & Marketing
Queen Mary & Westfield College,
University of London, UK
Master of Public Health (MPH)
Major in Occupational & Environmental Health
Bachelor of Business Administration (BBA)
Major in Marketing
American International University - Bangladesh (AIUB)
American International University – Bangladesh (AIUB)
Assistant Professor,
Department of Marketing,
Faculty of Business Administration,
May 2011 - May 2015
Institute of Business Administration (IBA),
University of Dhaka
Adjunct Faculty,
University of Dhaka
June 2015 to Dec 2015
Southeast University
Adjunct Faculty,
Sept 2011 to April 2012
Student Counselor (International Students office),
Queen Mary, University of London, UK
Feb 2009 - Apr 2010
Assistant Manager,
Operations Deptartment,
National Housing Finance & Investments Co. Ltd.
Dhaka, Bangladesh
Feb. 2007 – July 2008
Member - Chartered Institute of Insurance (CII)
Research Interest includes:
Consumer Behviour (Purchase Intentions)
Social Inclusion (Base of Pyramid)
Service Deliverables
Brand personalities
Purchase intention & behaviour (tourism, Impuslive and Compulsive buying)