Full Time Faculty Assistant Professor PhD, Aston University, UK
MSc, Aston University, UK
MBA, North South University, Bangladesh
Phone: +880-2-55668200 Ext: 6090
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Dr. Md. Tamhid Ul Islam is a full-time Assistant Professor in the Department of Marketing and International Business within the School of Business and Economics at North South University. He completed his PhD at Aston University, UK, under the prestigious Dean's Scholarship. During his MSc studies at Aston University, he was awarded the MSc Strategic Marketing Management Prize for outstanding academic achievement.
Dr. Tamhid's research focuses on several key areas of marketing and consumer psychology, including the effectiveness of rewards and incentives, emotions, word-of-mouth communication, and influencer marketing. Currently, he is collaborating with prominent marketing researchers from Aston University to conduct impactful marketing research. He is also serving as a visiting research fellow at Aston Business School.
Dr. Tamhid integrates real-world marketing contexts with foundational knowledge in his teaching. He employs advanced multimedia tools and gamification techniques to enhance student engagement. Additionally, he has a background in content marketing and video production. He has directed videos that have amassed millions of views on various social media platforms.