Mahtab Muntazeri [Mbt] | North South University

Senior Lecturer

MSc. in International Strategic Marketing, University of Glasgow, UK.
BBA, North South University.

Phone: +88 02 55668200 Ext. 6092

About

Mahtab Muntazeri is a dedicated academic and marketing professional with over a decade of experience in teaching, research, and industry engagement. He holds an MSc in International Strategic Marketing (Merit) from the University of Glasgow and a BBA (Cum Laude) from North South University with a double major in Marketing and Finance & Accounting. At NSU, he teaches core and advanced courses such as Strategic Marketing, Services Marketing, Consumer Behavior, and International Business.

Beyond the classroom, Mahtab has played a pivotal role in academic leadership as a course coordinator and faculty advisor to the Marketing & International Business Club (MIBC). His research spans consumer behavior, digital transformation, Islamic banking, and women entrepreneurship, with several publications and conference presentations to his name. He also served as a trainer and consultant for organizations like WEConnect, Vumi Bangladesh, and Markedium, focusing on digital marketing, entrepreneurship, and content strategy. His passion lies in fostering innovation and creating impact through high-value, practical research.

Selected Publications

1.	Hossain, F.I., Alam, S. R., & Muntazeri, M. (2020). Acceptance of Video Streaming Services in Bangladesh: An Empirical Study. North South Business Review
2.	Naheed, S. & Muntazeri, M (2022), Azad Products Private Ltd.: Business Downturn Due to Changes in the Way of Social Expression in Chowdhury, T.A. et. all. Cases on Marketing Theories: Perspectives from Bangladesh. Dhaka: Albatross, 18-26.
3.	Rahman, M. Z., Muntazeri, M. & Chowdhury, T.A. (2023). Impact of women entrepreneurship through “f” commerce in agribusiness: prospects and challenges in Bangladesh, paper presented at international Conference on Climate Smart Agriculture & the 4AR, Khulna University.
4.	Zaman, M. H., Nowman, E. and Muntazeri, M. (2024). An empirical investigation of the factors affecting patronage intention toward Islamic banking. BAM 2024 Development Paper (ID 1265).
5.	Naheed, S., Muntazeri, M., Zinnia, F.H. and Farzana, T. (2025). iFarmer: Leveraging technology to strengthen agricultural communities for sustainable development, a teaching case study presented at the International Case Conference on Business and Management 2025, 18th Dec, Dhaka, Bangladesh.

Awards & Honors

“Merit” for academic excellence in MSc.

“Cum Laude” for academic excellence in BBA.

Educational Qualifications

2013

MSc in International Strategic Marketing

Institution: Adam Smith Business School,

University of Glasgow,

Glasgow, UK.

Award: “Merit”

Electives: Brand Management & Business Growth.

2012

Bachelor in Business Administration (BBA)

Institution: North South University

Major: Marketing;

Finance and Accounting.
Award: Cum Laude

2007

Higher Secondary Certificate (HSC)

Institution: New Govt. Degree College, Rajshahi

Group: Science

2005

Secondary School Certificate (SSC)

Institution: Rajshahi Collegiate School, Rajshahi

Group: Science

Academic Experience

Senior Lecturer,
Department of Marketing & International Business,
School of Business and Economics, North South University.

Corporate Experience

No Data Found

Courses

Strategic Marketing (MKT460)

Introduction to Marketing (MKT202)

Introduction to International Business (INB372)

Services Marketing (MKT412)

Information System & Computing (MIS107)

Membership and professional Activites

No Data Found

Research Interests

Consumer Behavior

Sustainable marketing

Green Marketing

Green Innovation

Technology Adoption